Not only was he keen on wearing loose fitting Hawaiian shirts, but his down coat was packed to the gills with money and drugs. He and his wife Sasha Stallone are pictured here in Studio 54 in 1978. A-listers were just as susceptible to Steve Rubellas door policy as regular people unless they reached the vaulted heights of being an NFU." In this picture, women pose on top of giant reflective pillows in the middle of the crowd. Co-owner Ian Schrager said it was like standing on stardust, and one club goer said: Joanne Horowitz was the clubs publicist and she played a major part at getting celebrities through the door. This kind of tolerance in the 1970s and 1980s was not seen in the mainstream media, but it was alive and well in nightclubs like Studio 54. They were like queens on the dancefloor.". Needless to say, he made enough of a name for himself and enough connections to land a spot on the list at Studio 54 often. Writer and socialite Anthony Haden-Guest describes the scenes as like the damned looking into paradise. They Took a Third Date to Costa Rica. A couple relaxes next to a comatose man, 1978. In 1977, he was deep in the thralls of ambient music and groups like Can, but he was already looking for something new. It was a mix of gay, straight, rich and poor . For 33 short months the club was the height of cool in Manhattan, with club goers who managed to get past the velvet rope falling into a deluge of drugs and debauchery. For that reason, his photos are not only fine art, they are history. She is seen here in colorful 70s makeup, big hair and a risque lace top. Left: Outside Studio 54, someone arrives to the club on a horse for the third annual Halloween party in 1978. This photograph comes just before the release of Off the Wall, when he was still remembered most for his youthful vocals in The Jackson 5. Studio 54 was the place to be in its heyday. He saw the club as a place where people became objects rather than something flesh and blood. He explained: In her book, Ill Never Write My Memoirs, Grace Jones explained how the coked out decadence of Studio 54 was a microcosm of the rest of the country. A photograph of Yoko Ono and John Lennon by Gene Spatz (year unknown). One of the craziest and at least quasi-illegal things that happened in Saudi 54 came from their basement policy. Its likely that the truth is somewhere between to the two claims. However, its likely that the club wouldnt have made the front page of the post if it werent for Cher. It happens to the best of us. As the main party starter at Studio 54 it was up to Steve Rubell to keep everyone happy. Studio 54's golden age came to an end when the federal government came after Schrager and Rubell for tax evasion. The club was a tabloid fixture. A fabulous night to revel in being alive with ballet superstar Rudolf Nureyev (far left). Bianca Jagger on a white horse for her birthday at Studio 54. Find Studio 54 Party stock photos and editorial news pictures from Getty Images. Former busboy Scott Bitterman wrote about his experience working at the club and how he knew he had to work there from the moment he stepped foot inside: Rubell was open about the fact that he didnt want normal or schlubby looking people inside his club. As Netflix's Halston reminds us, Studio 54 was a fever dream of excess. They even put up a huge (4 feet) model of the game right over the dancing patrons. Grace Jones wrote about it in her book, saying: Rick James of Super Freak fame was a legendary party monster throughout the 70s and 80. The pop artist, model, Blondie lead singer, writer, and fashion designer all bonding at Studio 54. Here, see a selection of exclusive images of Spatzs work for the first time. In fact, she sang that night with Liza Minnelli. Lowen recognized some of the celebrities in the photos, but she wasnt sure what exactly her brothers archives contained or its value to the world. He didnt like baseball caps, and he wasnt into a the bridge and tunnel look of Saturday Night Fever. Richard Corkery/NY Daily News Archive via Getty Images. Rubell had gone to jail for tax evasion, and the new owners kept the good times going until 1994, by which time attendance had dropped off. At the time, childish fun in a club like this couldnt be found in most other venues. Indeed, club regulars ranged from Mick Jagger and Andy Warhol to Elizabeth Taylor and David Bowie. Liza Minelli was a mainstay at Studio 54, so much so that it was as if she lived on the dance floor. For the younger generations who might not know, Elizabeth Taylor was a star like no other during her time. While it lasted, many photographers flocked to the bacchanal to capture the celebrities and other lucky denizens as they danced and snorted and frolicked under that iconic Man in the Moon with the coke spoon sculpture. Right: A costumed partygoer hits the dance floor in 1981. The spectacle is complete with their revealing outfits, but by Studio 54 standards, their dress is modest. Written by Jacqui Palumbo, CNNNew York. She said that she spent a large part of her day arguing over the cost of certain A-listers. It would be decades before New York City's smoking ban forbade smoking in indoor spaces. Supposedly one evening a countess showed up to the club and took a liking to one of the bartenders. The rise and fall of Studio 54 happened as if an unseen force was holding down the fast forward button on the clubs success. Even though the club was considered a spooky place it could provide moments of levity. Robin Williams dancing with his then-wife Valerie in 1979. A playful, intimate moment between a pair of partygoers, circa 1978. Fans would say she had eyes the color of lavender, and her performances in films like Cleopatra and Cat on a Hot Tin Roof will forever go down in cinema history. The photographic work of Dustin PIttman -- the focus of this feature . 22 photos that show the grit and the glamour of Studio 54, New York City's most infamous club. Elton John pulls his pants legs up to dance the night away. Co-owner Ian Schrager explained: While the club had been a major success after its first night, it still wasnt the wild success that the owners wanted it to be. Toosii Brings Roses and Your 'Favorite Song' to Tonight Show, Justin Bieber Shares Heartfelt Message to Frank Ocean After Coachella Set. The dancers kept throwing their coats at the workers and the ticketing system stopped working altogether. While these two women may not have been the craziest partiers, they certainly appreciated a good night out. Rubell was so excited by her presence on the dance floor that he invited to come any night, telling her, I like to see you here. It wasnt just a place to get your rocks off and dance, it was free publicity. This meant plenty of people were rejected at the door, and plenty more stood in lines outside waiting to be appraised. When Studio 54 closed two years later, on Feb. 4, 1980, Diana Ross was there to serenade owners Rubell and Schrager with one final song. Liza Minnelli and Mikhail Baryshnikov. Another thing it often had, as a result, was strange performances. This was an era when the ID was in control. The club also had doves and a snake present for visitors on different nights. Performers drop down from the ceiling, held by nothing but a cord connected to their legs. America in 1977 was ripe for something fun, glamorous and a bit risque. In this picture, Robin Williams is with his then-wife Valerie Velardi and Studio 54s own Santa Claus. Rebecca Schoenkopf. For many guests (celebrity or not), Studio 54 was a place to dance, discover, and dip into the unknown. It was, after all, her fun yet insightful personality that won over the hearts of her many fans. A guaranteed internet breaker, if it had been invented. MSN called the drug-taking "endemic." It was just as much a part of the Studio 54 experience as the dancing. Diana Ross and Liza Minnelli sang, while Rubell blasted out My Way. Studio 54: heady daze of disco decadence in pictures, Original reporting and incisive analysis, direct from the Guardian every morning. Nightlife anywhere was sure to have drugs involved were talking about the 1970s, here. Studio 54 produced many star-studded photo opportunities. Diana Ross, Jacqueline Kennedy Onassis, Cher, Truman Capote and Andy Warhol were all among its regulars, but Studio 54 was more than a celebrity hotspot and beacon of New York nightlife. Once you see the pictures of the famous faces and outrageous antics that took place inside, it wont be too surprising that Studio 54 was able to reach such high success. Well the co-owners of Studio 54 didnt really get around to getting a liquor license for close to a year, instead they put together a plan that allowed them to legally sell drinks even if it was a little iffy. This exclusive event would have been the talk of the season. She once said, I didnt dance for 50 years because my husband didnt like it, she said. Getty Images. In an interview with The Guardian Blondie singer Debbie Harry tried to set the record straight about how often she went to Studio 54. According to a 2018 documentary about Studio 54 Rubell and Scrager skipped out on getting their liquor license by applying for multiple one day licenses that were used by catering companies. After seeing Sweeney Todd on Broadway the owners decided to place a large automated bridge in the balcony of the club so dancers on the second floor could travel to the other side of the building without having to cross the dance floor. The late 70s also saw the rise of celebrity culture, and Studio 54 provided that too, with Liza, Michael, Andy, Bianca and Diana regulars. At the time, she would have been in the midst of releasing her 1977 album, Cherished. Studio 54 is known for having been one of the world's most high-profile, exclusive discotheques during the late 1970s and early 1980s. They served copious amounts of alcohol, played the loudest music and sometimes had mini food fights on the dancefloor. When Williams visited Studio 54, he joined a fleet of other actors such as John Travolta, Richard Gere, Al Pacino and John Belushi, who all set foot in the iconic destination to see what it was about. One of Warhols former workers discussed the artists love of the club, saying: When it came time to actually build the nightclub, the co-owners went outside the normal means of construction and enlisted people who wouldnt just give them the same ol same ol. She told Vanity Fair: While everyone else in the club was getting blasted and dancing the night away, the people worked the lights, the DJ, and the sound people were very serious about making sure everyone had a good time. Left: A performer on stilts manages to bust a move in 1981. It could be intoxicating to get into Studio 54 after standing outside for days, or maybe even weeks. But wait, is that a horse shes trying to pet? Right: A woman gets low on the dance floor in 1977. Not something you see every day, but you could see it at Studio 54. A man wears a gold costume, eyeliner, and a headdress while dancing. The manufacturers seemed to think their choice of venue was appropriate enough since all the sounds and colorful lights reminded them of disco. Owner Steve Rubell is standing in his office in this photograph after, he claimed, federal police raided the area in search of drugs. September 25, 2020 07:00 AM. Diana Ross and Liza Minelli performed for Rubell, and in this photo, Stevie Wonder took to the piano at his secretarys birthday party. Diane von Furstenberg lounging with her husband-to-be, media mogul Barry Diller. Supposedly while there were drugs floating around, people were mostly just getting amped on dancing and less so on piles of uppers. Right: A pair of women get funky on the dance floor during November 1977. He captured it fantastically the fun and wackiness, the sweetness. When they walked into the club there was a palpable energy, things got more exciting and everyone wanted to be around them. He had a kind camera. I have not seen a picture that Gene took that would have embarrassed anybody even though he was with people doing very strange things.. Here he is enjoying an anniversary party for Andy Warhols magazine, Interview. 2023 Rolling Stone, LLC. What made Studio 54 different, however, was that drugs were practically encouraged inside. The opening night of Studio 54 was huge mess. Cohen told Vanity Fair: Truman Capote, the author behind In Cold Blood, was certainly irascible, but he wasnt a tough guy by any means. 22 photos that show the grit and the glamour of Studio 54, New York City's most infamous club. However, the notorious New York City nightclub encountered a fair share of obstacles while party-goers ravaged the dance floor . But at Studio 54, the party was just getting started. At this time, Fawcett had recently hit it big with her role in Charlies Angels, while MacLaine had just starred in The Turning Point. After the studio was raided by IRS agents on December 14th, 1978 they grabbed garbage bags of money, financial documents and five ounces of cocaine. While that was a Monday night, the clubs one evening off, they made an exception for the actress and rock star wife. Thats right the King of Pop did indeed attend a gathering or two at Studio 54. Studio 54 photographer Hasse Persson said of this photo: "This may sound unusual today, but if you wanted to make love with somebody, people were making love on the balconies, and they were making love in the bathrooms. In this 1978 picture, crowds line up for entry into Manhattan's renowned disco and nightclub Studio 54, located at 254 West 54th Street. Relive some of Studio 54's most classic nights in the gallery above. Contact Gabriel H. Sanchez at gabriel.sanchez@buzzfeed.com. Off the dance floor, people mingle over drinks in the lounge area during 1977. On April 16, 1977, crowds of hip revelers . From the moment it opened its doors in 1977, the era-defining club was, says writer Bob Colacello in Rizzolis Studio 54, a sociological phenomenon and a historical event. In a 1996 interview with Vanity Fair, Diane von Furstenberg concurred: I had more fun at Studio 54 than in any other nightclub in the world which says a lot, coming from a doyenne of the New York Fashion Week schedule. They were hired for the New Years Eve party of 1977. The hottest celebrities and wildest outfits could be seen on the dance floor, and illicit substances flowed freely among partiers. Dancer Rudolf Nureyev initiates nine-year-old Ricky Schroder into the delights of disco dancing at Studio 54 in New York on Sunday, April 2, 1979. A nearly naked couple dances together on top of a speaker at the club's first Halloween party in 1977. Rogers says this was a reaction to people seeing images of the glamour of places like Studio 54 while their real lives reflected the worst financial recession since the Great Depression. Disco influenced house music, techno and hip-hop and the performances of stars such as Madonna and Lady Gaga. Here he is pictured alongside Liza Minnelli and Bianca Jagger at the New Years Eve party of 1977. Even though it was a well planned business venture, Studio 54 was being constructed right up until the opening day. (AP Photo/Quinto) Date: 02/04/1979. This type of thing wouldnt have been allowed in just any nightclub. Steve Rubell and Ian Schrager opened Studio 54 40 years ago, and it soon became the epicenter of New York Citys nightlife for nearly three years. A woman in a bustier and garters finds her partner the "punk" behind her, at Studio 54's 1977 Halloween party. The high ceiling of the building allowed for such displays, though they must have been quite careful not to step on anyones toes. Mick Jagger at the club for Bianca Jagger's birthday party. Schrager said: The scene outside of the club could get nasty. When youre a wealthy celebrity, youre going to want to have the best of the best. Debbie Harry of Blondie arrives with her friends to the nightclub in 1981. Getty Images. Other people openly smoked illegal substances or snorted drugs such as cocaine. The crowds only grew as the clubs popularity did. As a mood-boosting tonic, and at a time when our festive calendars have been curtailed by social-distancing measures, Vogue delves into Studio 54s world of excess and extravagance. People spilled into the streets, they poured over the police barricades and they caused a traffic jam that was so bad that it supposedly kept Frank Sinatras limo from coming within walking distance from the club. By 11 pm there were thousands of people outside the club with no hope of getting in, so many of the revelers ended up having a sex-fueled party in the street. Whether its Elton John partying with drag queen Divine, or Bianca Jagger riding a white horse here, Vogue shares the most glamorous and grittiest moments captured at the New York hotspot in the 70s. In the photo are Olympic athlete-Bruce Jenner, the King of Pop-Michael Jackson, actress and model-Valerie Perrine and Jane Fonda. It seemed as though thrill-seekers young and old wanted nothing more than to get a taste of Studio 54s soaring reputation. The whole thing cost them $400,000 - thats $1,690,376.24 in 2019. But then Rubell came up with something brilliant - the velvet rope. Franco Rossellini and Steve Rubell (producer and owner, respectively) are pictured here in front of what appears to be a giant birthday cake. He captured that era in my lifetime, and I hope someone is having that type of fun again. In 1978, Studio 54 was lucky enough to host her 46th birthday party. But the real-life nightclubwith its glamorous VIP guests, plentiful drugs, and balcony sexwas somehow . He began incorporating dance music and disco into his sound, and to find inspiration he went to the club and paid close attention. Apparently Studio 54 had a way of changing people. After all, it seemed like everyone was doing it! What was interesting is that women felt secure enough to dance nude in the place. Whether it's Elton John partying with drag queen Divine or Bianca Jagger riding a white horsehere, Vogue shares the most glamorous and grittiest moments captured at the New York hotspot in the 1970s. The club was his concept of 15 minutes of fame to the extreme. Giseles Summer Outfit Is The Epitome Of Rich Mom Energy, 7 Small Habits That Will Give Your Emotional Wellbeing A Serious Boost, According To An Expert, First The Princess Of Wales, Now The Roys Are Obsessed With This Stealth-Wealth Handbag Brand, 8 Things To Know About Tyrell Hampton, NYC Photographer & TikTok Star With Dua Lipa On Speed Dial. One agent told CBS that the book had a skim column so that you had a daily record of everything that they took in and what they took out as skim and didn't report. Co-owner Schrager explained his dalliance as a part of the ridiculous intoxication, I suppose, we were suffering from, like, what were we thinking?". Even if someone made it into the club that doesnt mean they were allowed to go to the basement because thats were celebrities and the super wealthy went to have sex. Left: A dancer is swept into a spectrum of lights during 1978. In this picture, you can see doorman Mark Benecke sweeping the expectant crowd for the best individuals to allow past the front doors. People at Studio 54 dance the night away during the 1978. Unlike Ron Galellas work which has been exhibited and is collected as fine art after Spatz died in 2003 the archive of images was inherited by his younger sister, Amy Lowen, and packed away in filing cabinets in her Kentucky home. Even so, it gave visitors a rush of adrenaline to watch them twirl in the air from below. Not that theres anything wrong with that. Rubell and his partner Ian Schrager created a living fantasy in the club, but it cost a lot of money to get off the ground. This couple wears scant Halloween costumes resembling a mermaid and some kind of sea creature, and their choice of style was not out of the ordinary at Studio 54. After Lowen uploaded digital versions of the photographs to a secure vault, POBA staff helped crop and curate the material, highlighting the value of his artistic eye. Without a great costume, you werent getting in. But, thanks to photographers who were in the right place at the right time, we can get glimpses of what a crazy night out at Studio 54 was truly like. Celebrities like Mick Jagger were routinely in the building and cutting a rug on the dance floor, so if you wanted to dance with a Rolling Stone you could dance with a Rolling Stone. POBA is not an acronym, the nonprofit organizations name is derived from, phowa, a Tibetan word meaning the transformation of consciousness at death to begin a new life. Steven Stills is playing the drum, and 300 other people are in attendance. Studio 54 Photos That Are No Longer Socially Acceptable! " It wasnt just the celebrities known to enjoy partying who indulged in a night out at Studio 54. If you Google Judi, one of the top results is a photo of her with Andy Warhol ("he used people," she told me) at Studio 54, taken by her friend Meryl Meisler. In the clubs first year open, Cher showed up to the scene at Studio 54. Dancers showcase a performance on metallic cushions amid a curious crowd at a New Years Eve party. A pair of topless women parade across the dance floor during Folies Bergre night, circa 1977. Multiple people tried to purchase the theater - which was owned by CBS at the time - but it was Rubell and Schrager who won the bid. A star-studded New Years Eve at Studio 54: Halston kissing Diana Ross, Jack Haley Jr with his wife Liza Minnelli, Bianca Jagger, and, of course, Andy Warhol. Rolling Stone is a part of Penske Media Corporation. This crowd is made up of well-known, successful individuals: Fashion designer Halston and actress Bianca Jagger are on the left, followed by film director Jack Haley Jr. and actress Liza Minnelli in the back right. And McCarthy was able to recognize the special collection Lowen had inherited and make sure his creative legacy remained alive. A club-goer exposes a bare chest, garters (with keys attached to them), and a mask as a woman pops her gum and a man seduces the camera in his costume. Both Rubell and Schrager were arrested and charged with taking millions of dollars off the top of the clubs gross. : heady daze of disco decadence studio 54 pictures not appropriate pictures, Original reporting and incisive analysis, direct the! Photos that show the grit and the glamour of Studio 54 dance the away. A man wears a gold costume, eyeliner, and I hope someone is having type! Nfu. reminded them of disco decadence in pictures, Original reporting and incisive,... 54S own Santa Claus friends to the scene outside of the season NFU. see doorman Benecke! Everyone wanted to be appraised of Yoko Ono and John Lennon by Gene Spatz ( year unknown.... 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